Loading...

Zara's New Collection Is Like Something Out of a Fashion Fairytale

Zara's New Collection Is Like Something Out of a Fashion Fairytale
High Street
Mar 2023

Zara's New Collection Is Like Something Out of a Fashion Fairytale


Zara's New Collection Is Like Something Out of a Fashion Fairytale

Photo:

There's rarely a Tuesday or Thursday that I don't check Zara's app and feel a twinge of excitement to scroll through that day's new arrivals. That said, I only allow myself to bask in true Zara-induced giddiness on two occasions per year: When the autumn/winter Studio collection is revealed and six months later when its spring/summer companion debuts. And as luck would have it, today is one of those days.

This morning, Zara launched its S/S 23 collection and subsequent fairytale-esque campaign, which was shot by renowned fashion photographer Steven Meisel and styled by Karl Templer. The collection, according to a press release, was based on the premise that rules--at least when it comes to fashion--are meant to be broken and there is beauty in contradictions. To bring this to life, the design team took inspiration from a handful of otherwise contrasting style aesthetics from different fashion locales. "It's a mix of Parisian sensuality, a bit of London rebellion, some Scandinavian earthiness, mixed with the simplicity of dressing for a New York summer," the release explains.

See how Zara's designer brought this vision to life by shopping its brand-new S/S 23 Studio collection below.


Zara's New Collection Is Like Something Out of a Fashion Fairytale

Photo:

You absolutely cannot go wrong with a suit, especially one as vintage inspired and unique as this one.


Zara's New Collection Is Like Something Out of a Fashion Fairytale

The built-in vest is what convinced me.


Zara's New Collection Is Like Something Out of a Fashion Fairytale

I'm intrigued.


Zara's New Collection Is Like Something Out of a Fashion Fairytale

Photo:

The song "Short Skirt/Long Jacket" by Cake comes to mind, and I'm not mad about it one bit.


Zara's New Collection Is Like Something Out of a Fashion Fairytale

This is the trench coat of my dreams. But actually, how did Zara know?


Zara's New Collection Is Like Something Out of a Fashion Fairytale

An easy, flowy top that'll go with literally everything.


Zara's New Collection Is Like Something Out of a Fashion Fairytale

Short shorts are fun and all, but sometimes, they're simply not practical. These, however, will always look good and impress whomever you're with.


Zara's New Collection Is Like Something Out of a Fashion Fairytale

Photo:

Dreamy knits are all I personally want to wear right now as we transition from winter to spring.


Zara's New Collection Is Like Something Out of a Fashion Fairytale

That sleeve detail is pulling at my heartstrings.


Zara's New Collection Is Like Something Out of a Fashion Fairytale

Pair this dress with knee-high boots to edge it up.


Zara's New Collection Is Like Something Out of a Fashion Fairytale

Love.


Zara's New Collection Is Like Something Out of a Fashion Fairytale

Photo:

If you haven't filled your closet with waistcoats and vests already, now's your chance.


Zara's New Collection Is Like Something Out of a Fashion Fairytale

This one's especially cool because of how low the front is. Just think of all the layering possibilities.


Zara's New Collection Is Like Something Out of a Fashion Fairytale

Photo:

Nothing says fairytale like a sheer, tiered sundress with tiny, intricate details.


Zara's New Collection Is Like Something Out of a Fashion Fairytale

Don't let this dress slip away.


Zara's New Collection Is Like Something Out of a Fashion Fairytale

Photo:

I love the idea of styling a long shirtdress with pants for an oversize, unexpected look.


Zara's New Collection Is Like Something Out of a Fashion Fairytale

The collar details on this tunic are extremely British.

Shop more from Zara's S/S 23 Studio collection:

Shop more from Zara's S/S 23 Studio collection:


Zara's New Collection Is Like Something Out of a Fashion Fairytale

I've been looking for a pair of white trousers that I can wear in the summer. This pair just might be the one.


Zara's New Collection Is Like Something Out of a Fashion Fairytale

I want to see Keira Knightley in this dress in one of Joe Wright's period pieces ASAP.


Zara's New Collection Is Like Something Out of a Fashion Fairytale

The perfect topper for any outfit.


Zara's New Collection Is Like Something Out of a Fashion Fairytale

I'm very into the idea of simply styling this blouse with vintage Levi's and sandals.


Zara's New Collection Is Like Something Out of a Fashion Fairytale

This color is absolutely gorgeous.


Zara's New Collection Is Like Something Out of a Fashion Fairytale

For the Wednesday Addams in all of us.


Zara's New Collection Is Like Something Out of a Fashion Fairytale

Next Up: I've Assembled 5 Easy Outfits Around This Best-Selling COS Dress

This story originally appeared on Who What Wear US and has since been updated.

Top